Eat Shop Play – Downtown Santa Ana

Project Background:
OC Streetcar is the first modern streetcar project to be built in Orange County. The 4.15-mile route will link the bustling Santa Ana Regional Transportation Center to Garden Grove to improve traffic flow, reduce the high demand for parking and allow commuters to get to their destination seamlessly.

My Role:
This was initially intended to be a full spectrum social media and print campaign. I was tasked with capturing all photo and video assets to be used on bus lines, social media, and various other forms of communication.

Work Samples

Promotional video introducing the public to the program